RESCI-Predicting-Churn-Guide_Cover.pngSpending more money to acquire new customers while your current customers are leaving is like trying to fix a leaky bucket by putting more water in — it just won't work. Our latest guide covers why your customers are churning and how you can predict AND prevent customer churn.

In this guide, you will learn:

  • What is customer churn
  • Reasons why customers churn
  • How to calculate churn
  • Predicting customer churn with machine learning
  • Preventing customer churn


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